Makerspace
Makerspaces offer space for self-guided projects and provide modern tools and materials e.g., simple hand tools and digital devices. Makerspaces promote creativity and sharing ideas and experiences between individual "makers".
Market analysis
Market analysis is a systematic investigation of a market, for example with regard to the competitive situation, target groups or trends and developments. The aim is to assess how target groups might react to potential products and services or changes to these.
Market Pull
Market Pull or Demand Pull or Need Pull is a marketing strategy in which customer demand controls a company's R&D activities. Unlike push marketing which advertises products actively advertised, Market Pull aims to attract customers through relevant content and solutions.
Marketing Penetration
MAU - Monthly Active Users
The MAU number that describes the number of users using a digital product e.g., an app in a month.
MoM (Month on Month Growth)
Month-on-Month growth is a key performance indicator that measures the percentage change of a particular metric from one month to the next. It is often used by companies, especially startups and young companies, to track short-term progress and identify trends.
MRR- Monthly Recurring Revenue
Monthly Recurring Revenue (MRR) is an important indicator for companies, especially those with subscription or recurring payment models. MRR measures the total amount of recurring revenues that a company achieves within a month
MVP - Minimum Viable Product
A minimum viable product is called the first simple version of a product. This contains only the most important functions for use by customers. Quick feedback can be obtained, and the product can be further developed with minimal error development.