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With the Innovation in Digital Equality Award (IDEA), the Hamburg Senate has honoured forward-looking project ideas and outstanding commitment to equality for women in the digital space for the fourth time.

© Mathias Jäger/Hamburg Startups: Team MyProtectify with Katharina Fegebank
© Mathias Jäger/Hamburg Startups: Team MyProtectify with Katharina Fegebank

The IDEA sponsorship award went to two projects this year

Equal Opportunities Senator Katharina Fegebank awarded the prize, which is endowed with a total of 25,000 euros, to two startup projects at a Senate reception. MyProtectify uses digital devices to support victims of domestic violence - and these are still women in particular. To this end, the team around founder Sogol Kordi has developed an interactive and multilingual AI help chat that offers low-threshold access to individual information and contact points via a web interface or messenger.

© Mathias Jäger/Hamburg Startups: Team EMPOWER-PSD with Katharina Fegebank
© Mathias Jäger/Hamburg Startups: Team EMPOWER-PSD with Katharina Fegebank

Language is an instrument of power - those who are linguistically confident feel more capable of acting. This is precisely where the second prize-winning project EMPOWER-PSD, a collaboration between casuu.care and Bendula Consulting, comes in. The team led by founder Lioba Jarju and Dr. med. Rüdiger Schmitz has developed a learning platform that helps international nursing staff to formulate and set linguistic boundaries in cases of sexual discrimination and to practice these with virtual colleagues and patients without being exposed to the situation in real life.

© Mathias Jäger/Hamburg Startups: Katharina Fegebank with Prof. Dr Monika Bessenrodt-Weberpals
© Mathias Jäger/Hamburg Startups: Katharina Fegebank with Prof. Dr Monika Bessenrodt-Weberpals

The honorary award winner combines physics and gender research

The IDEA Honorary Award 2024 went to Prof. Dr. Monika Bessenrodt-Weberpals for her outstanding commitment to equality and diversity in STEM professions, science and the university landscape. The development of the Hamburg Open Online University (HOUU), a visionary project with access to education at a high scientific level for a broad public, has had a decisive impact on the debates about diversity and gender equality in Hamburg as a centre of science.

© Pressestelle Freie und Hansestadt Hamburg: Katharina Fegebank, Second Mayor of Hamburg and patron of STARTERiN Hamburg 2023
“Whether online tools, apps or AI applications: Digitalisation is an important door opener for equality. At the same time, digital change can only succeed if it is also shaped by women. With the Innovation in Digital Equality Award, we are promoting exactly that: innovative projects for equality in the digital world. This year's award winners are a vivid example of what this means. When women's perspectives are more closely integrated into digital planning and design processes, discrimination is reduced and women's equality is strengthened.”
Senator for Equal Opportunities Katharina Fegebank

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Startup City Hamburg

At Startup City Hamburg you can find Hamburg’s inspiring startup ecosystem gathered into one space.


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