Hamburg-based SaaS startup Valuecase has closed a 3.5 million euros pre-seed funding round. It is led by Picus Capital, XAnge and 10x Founders, also participating are Busiess Angels Rubin Ritter (Zalando), Felix Jahn (McMakler and Home24) and Jonathan Benhamou (PeopleDoc and Resilience Care).
Valuecase aims to improve B2B sales
With Valuecase, B2B companies should be able to significantly improve their customers' digital buying and onboarding experience. This is a rapidly growing market segment in sales tech: Over 70% of B2B buyers describe their last purchase as complex, thus improving the buying experience is a top priority of sales and customer success executives, according to the founders. B2B buyers aim for a streamlined, digital, and self-service buying journey which is far away from the status quo.
Valuecase aims to enable sales teams to quickly set up collaborative workspaces for their potential clients. They contain all relevant information and speed up alignment through interactive mutual action plans. For the seller, Valuecase tracks valuable engagement insights that help move deals forward.
Valuecase is currently working with customers such as Workmotion in Germany and Welcome to the Jungle in France. The funding will support Valuecase's go-to-market strategy as well as product development. Furthermore, it is planned to invest in enhanced automation and analytics capabilities.
