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E-FARM, a trading platform for used agricultural machinery, handles transactions worldwide. For further growth, the Hamburg-based startup brought the bank-independent financing company Maturus Finance GmbH on board. This enabled the purchase of additional agricultural machinery and equipment.

© E-FARM: founder and CEO Nicolas Lohr
© E-FARM: founder and CEO Nicolas Lohr

Need already recognized in 2015

Founder and CEO Nicolas Lohr recognized the potential of an international and digital trading platform for used machinery and equipment from the agricultural sector in 2015 already. The existing options at that time were characterized by non-transparent prices, trading difficulties and in some cases even fraud.

"For me, this crystallized the concrete idea of an online platform through which used agricultural machinery could be traded worldwide. In addition, the business model should include personal service, payment and transport security, cost efficiency, and a neutral machine inspection including warranty options - in other words, what had been missing until then."
Founder and CEO Nicolas Lohr

The company now has 60 employees from more than 25 nations at its Hamburg location. The team looks after both sellers who are looking for sales channels and buyers who need a suitable product. The search mask on the platform can be used to search specifically for a certain machine type, manufacturer, model, year of manufacture, horsepower and price range. In addition, the digital business model includes other IT solutions such as the SmartTrade app for sellers. E-FARM has thus developed into a global community of buyers, sellers and over 1,000 partner traders.


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Startup City Hamburg

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