Artificial intelligence is fundamentally transforming the media industry - from automated content production and personalised distribution to entirely new business models. Hardly any other industry faces such an immediate challenge in determining how newsrooms, publishers, and agencies must reinvent themselves in the age of generative AI in order to remain relevant, credible, and financially successful.
With the kind support of nextMedia.Hamburg, AI.HUB Hamburg by AI.GROUP is bringing together selected decision-makers from the media industry for an exclusive discussion. This evening isn’t about distant visions of the future, but rather about where the industry actually stands today in terms of AI adoption, which use cases are already working, and what’s possible right now.
The focus will be on short presentations by representatives from media companies, agencies, and the AI industry, who will provide firsthand accounts of how artificial intelligence is already being used today in newsrooms, marketing, and product development. Afterward, the floor will be open for a group discussion: Where do the greatest opportunities lie? What obstacles exist - technical, organisational, and cultural? And how can we make the leap from individual pilot projects to a structured, company-wide implementation of AI?
Share this article
-
tooltipVisible = false, 5000)"
>
The link to this article has been copied to the clipboard